New rue21, LLC is an American specialty retailer of young men and women's casual apparel and accessories headquartered in the Pittsburgh suburb of Warrendale, Pennsylvania.

Retail

Rue21

Rue21's headquarters in Warrendale, PA, United States

John Fleming

Mike Kornbau

Perry Bugnar

Catherine Morisano

Scott D. Vogel

The Retail Operations team at rue21 focuses on optimizing the in-store experience for customers while ensuring efficient store management. This team oversees daily operations, workforce management, visual merchandising, and customer service, working collaboratively to enhance sales performance and brand presentation across locations. Their goal is to create a welcoming atmosphere that resonates with the young, trendy demographic that rue21 targets.

Retail Operations

This department oversees sales operations and strategies within designated districts to drive revenue and performance.

Sales Management

This department focuses on generating revenue through customer acquisition and relationship management.

Sales

The Ecommerce and Technology team at rue21 focuses on enhancing the online shopping experience through innovative technology solutions and robust digital strategies. They manage the e-commerce platform, ensuring seamless transaction processes, optimize website performance, and implement security measures to protect customer data. Additionally, they collaborate on technology projects to improve operational efficiency and support the overall business goals of the retailer.

Ecommerce and Technology

The Leadership Team at rue21 is responsible for setting the strategic direction and overseeing the operational management of the company. With key roles in merchandising, e-commerce, and store operations, this team collaborates to drive sales growth, enhance customer experience, and ensure the brand remains competitive in the fast-paced retail market. They also focus on fostering a cohesive company culture and adapting business strategies in response to market trends.

Leadership Team

This department provides assistance and coordination for managerial functions and activities.

Rue21

Org chart

Board & advisors

Teams

Retail Operations

Sales Management

Sales

Ecommerce and Technology

Leadership Team

Management Support

Offices

Rue21

Org chart

Board & advisors

Teams

Retail Operations

Sales Management

Sales

Ecommerce and Technology

Leadership Team

Management Support

Offices

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