Pronob Kumar Mukerji

General Manager Marketing & Media at Rupa & Company Ltd

Pronob Kumar Mukerji is a seasoned marketing professional with extensive experience across multiple leading companies. Currently serving as General Manager Marketing & Media at Rupa And Company Limited since May 2018, Pronob has successfully developed and implemented market strategies for seven brands within the company's diverse portfolio. Prior experience includes Head Marketing at Page Industries Ltd, where Pronob transformed Jockey's market perception and significantly increased retail presence. As Vice President at Kankei Relationship Marketing Services Pvt. Ltd., Pronob managed a team of 50 marketing professionals, driving client strategies for customer acquisition and retention. Early career roles included Senior Manager at Madison Media Group and various positions at Interpublic Group, where Pronob contributed to launches and media planning for high-profile clients. Academic qualifications include an Executive Post Graduate Certificate in Strategic Management from the Indian Institute of Management, Kozhikode, and a Bachelor of Arts in English from the University of Calcutta.

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Rupa & Company Ltd

Rupa & Company Limited is engaged in the manufacture of knitted apparel, including hosiery. The Company offers textile, leather and other apparel products. It operates through garments and hosiery goods and related services segment. The Company provides a range of knitted garments from innerwear to casual wear. The Company offers mens, womens and kids innerwear; infantwear; knitted bermudas and loungers; winterwear; footwear; leggings for women, and other fashionwear. The Company offers its products under the Frontline, Euro, Bumchums, Jon, Torrido, Softline, Femmora, Macroman, Macrowoman, Macroman M-series, Thermocot, Imoogi, and Footline brands. It has approximately four central warehouses; over 8, 000 stock keeping units (SKUs); approximately six exclusive business outlets (EBO); over 20 branch offices; approximately 1, 18, 000 retailers, and various e-commerce portals that stock and sell the products of the Company.


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Headquarters

Kolkata, India

Employees

501-1,000

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