Sandra Gómez Gallego is a marketing and communications professional with extensive experience in developing and implementing strategic initiatives. At Ruta N Medellin since February 2017, Sandra serves as a Senior Professional, focusing on marketing strategies that enhance the organization's offerings and promote Medellin as an innovation ecosystem. Notably, Sandra co-founded the Smart Capital event, solidifying its significance in the Latin American venture capital landscape. Previous roles include Director of Marketing and Sales at Fundación Amar Vivir Hoy, where Sandra increased organizational income through targeted marketing efforts, and Coordinator of Marketing and Customer Relationship at Industrias Médicas Sampedro S.A., where communications and market research strategies were executed. Sandra began a career as an Innovation and Marketing Analyst at Cadena S.A. Sandra holds a specialization in Marketing and a Bachelor's in International Business from Universidad EAFIT.
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