Lauren Heaton is a seasoned marketing professional currently serving as the Sr. Director of Marketing at Ryan since July 2024. Previously, Lauren held the position of VP of Marketing at Edge, where responsibilities included leading a 15-member marketing team and developing global marketing strategies. During tenure as Head of Marketing at Circus Street, Lauren managed a seven-figure budget and significantly increased revenue through targeted initiatives. Experience also includes roles at AVADO, EAG Advertising & Marketing, and the Oklahoma City Thunder, showcasing a strong background in strategic planning, brand management, and campaign execution. Lauren holds an MBA in International Marketing from the London School of Business and Finance and has considerable academic credentials in marketing and communications.
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