John Keogh

John Keogh is a highly experienced automotive professional with extensive leadership roles in the commercial vehicle sector. Since May 2011, John has served as the Managing Director and Co-Owner of Rygor, the UK's largest Mercedes-Benz Commercial Dealer, overseeing sales operations for a comprehensive range of vehicles, including vans, trucks, FUSO, and Unimog. Prior to this, John held several positions at Motor Distributors Limited, including Dealer Development Manager and Mazda Training Manager, from 2003 to 2011. John holds a First Class Honours Degree from Technological University Dublin, alongside certifications in Motor Industry Management and an Advanced Diploma in Automotive Technology, specializing in Truck Technician- Advanced Automotive.