Federica Bicego

Global Brand Manager at Safilo

Federica Bicego is an experienced Global Brand Manager at Safilo since February 2017, overseeing the Jimmy Choo and Atelier brands. Prior to this role, Federica served as Regional Brand Manager for the EMEA regions at Marchon Eyewear, managing the Salvatore Ferragamo and G-Star RAW brands, and held positions as Brand Analyst and Marketing Assistant, focusing on various eyewear collections. Additionally, Federica worked in the Perfumery Buying Department at Gruppo Coin Spa, collaborating closely with sales teams and vendors. Academically, Federica holds a Laurea Magistrale in Marketing e Comunicazione from Università Ca'​ Foscari Venezia and a Maturità scientifica from Liceo Scientifico Galileo Galilei Dolo.

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