Katie Bauersfeld

Katie Bauersfeld is a seasoned marketing professional with extensive experience in stakeholder management and integrated marketing campaigns at Sage since November 2016, where the role of Market Partner involves collaboration with diverse teams to create effective customer-centric strategies. Previous positions at Sage include Marketing Planning Director and Global Director of Brand Planning, where responsibilities included operational management, strategic priority development, and overseeing brand operations globally. Katie also founded The Doge Group, LLC, providing marketing consulting services, and has held leadership roles at R2C Group, Firewood, Wunderman, Draft, Miller/Huber Relationship Marketing, MCI, and US Airways. Academic credentials include an MBA in Marketing from Georgetown University and a Bachelor's degree in Psychology from The Catholic University of America.