Boris Gentine

About Saguez & Dash As French designers, Saguez brings art de vivre to its work, i.e. a multifaceted attitude rather than merely a creative expression. We believe that, by defining a powerful brand narrative, we can create evocative environments that deliver memorable experiences. As American designers, Dash believes today’s built environments must deliver human-centered, multi-sensory, immersive experiences that attract, engage and enhance our lives. Our design expertise creates brand value, delights people, and provides a positive ROI. Together, our partnership brings compelling international expertise in brand-led strategy and design to owners, developers and operators in the North American market. Our award-winning work provides our clients deep, local market understanding with an international perspective, and an innovative, trans-disciplinary approach to the lifestyle and luxury segments—the perfect intersection where bespoke narratives and art de vivre thrive to deliver unparalleled results in hospitality, luxury, workplace, F&B, and retail. Hospitality Luxury Workplaces F&B Retail