Heather Wiita

Heather Wiita is an experienced professional in social media management and digital marketing. Currently serving as a Senior Brand and Social Media Manager at Salesloft since June 2019, Heather leads the planning, strategy, execution, and reporting of comprehensive social media strategies aimed at enhancing brand awareness and customer engagement. Prior to this role, Heather worked at the American Cancer Society for nearly five years, developing social media plans for events such as Coaches vs Cancer and Relay For Life. Heather's background also includes roles as a Digital Marketing Specialist, Executive Assistant, and Assistant Content Editor, demonstrating a strong foundation in both administrative and marketing functions. Heather holds a Bachelor of Arts in English and Professional Writing from Kennesaw State University.