J.W. Penland

Managing Director at Salt Creek Capital

J. W. joined Salt Creek Capital as an Executive Partner in 2013 and is currently a Managing Director with the firm.

J.W. was one of the original Executive Partners of Salt Creek Capital serving as President & CEO of Roman Decorating Products, the leader in the manufacturing of adhesives and primers for the wallcovering industry. J. W. exited Roman after delivering a 5X and a 30.1% IRR to investors. Prior to Roman, J. W. served as CEO at IOCOM, a software based video conferencing and collaboration provider, and as founder at Innovative Digital Ventures, a start up exploring opportunities with technology enabled services. Earlier in his career, J. W. spent 12 years in progressively more complex roles at Sprint ultimately leaving as general manager of one of company's most profitable units. J. W. brings Salt Creek background in sales, marketing, operations, business development, accounting and finance.

J. W. obtained his B.S. in Business Administration from Georgetown University and has an M.B.A. from Harvard Business School. J. W. was also previously licensed as a Certified Public Accountant (CPA).


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