Katie Cassato

Katie Cassato is currently the Creative Director at SALT XC, bringing a wealth of experience in design, creative direction, and brand strategy. With a background in working with renowned brands like ISLA Beauty and Lorraine Schwartz Jewelers, Katie has mastered the art of crafting brand voices and stories across various platforms. Throughout her career, Katie has showcased her expertise in global campaigns, logo design, and rebranding, solidifying her reputation as a leading creative in the industry. From her time at FTD to her role at MAC Cosmetics, Katie has consistently driven innovation and elevated creative output, making her a valuable asset in any team. With a Bachelor of Fine Arts in Design from DePaul University, Katie's passion for creativity and strategic thinking shines through in all her work.