Anders Hampf

Anders Hampf is an experienced marketing professional currently serving as Head of Retention at Sambla Group since August 2025. Prior to this role, Anders was the CRM Lead at Klarna from August 2022 to August 2025, and Head of CRM at Kry from January 2018 to August 2022, where responsibilities included overseeing the Global CRM team and managing budgets and KPIs across multiple markets. Earlier positions include Senior Online Marketing Manager and Global CRM Manager at Upside.Digital, where Anders handled extensive email marketing activities, and various roles at F-Secure Corporation, including Senior Specialist in Online Marketing. Anders began the professional journey as a Research Consultant at Brand Audit Group and a Project Researcher at Hanken. Anders holds a Master’s degree in Marketing from Hanken School of Economics, obtained in 2009.