Erick Ussami Koeke

Erick Ussami Koeke has extensive experience in business intelligence, strategy, and trade marketing, with a focus on driving operational efficiency and performance analysis across multiple industries. Currently serving as the LATAM Innovation and Planning Manager at Samsung Electronics since December 2018, Erick has previously held roles including Business Intelligence and Strategy Consultant at Grupo Boticário, where responsibilities involved commercial planning and performance analysis, and various trade marketing positions in leading companies such as Natura and Reckitt Benckiser. Erick's educational background includes a CBA in Business Administration from Insper and a bachelor's degree in Humanities with a focus on Advertising and Marketing from Universidade Presbiteriana Mackenzie. Key skills encompass advanced data analysis tools, project management, and strategic planning.