Whitney Hayes

Whitney Hayes is an accomplished marketing and business development professional with extensive experience spanning over two decades. Currently serving as the Head of Business Development & Community Impact at SF Fire Credit Union, Whitney focuses on growth strategies through demand generation and targeted outreach to younger demographics. Previous roles include impactful positions at Charles Schwab, where significant digital property redesigns were executed as the Senior Consultant and Digital Marketing User Experience Lead, and at Bank of the West, where brand positioning and creative development for a brand relaunch were key responsibilities. Whitney has also played a pivotal role in high-profile projects, such as leading brand advertising for Super Bowl 50. Additional expertise includes senior positions at renowned organizations like POLO RALPH LAUREN, IAC, and Bank of America. Whitney holds a Bachelor of Science in Business from the University of Texas.