Eddie Chan

Eddie Chan is currently a Board Member at the San Francisco Health Plan. Prior to that, they were the Director of Growth Marketing at Kinside from February 2020 to September 2020. Before that, they were the Senior Email Marketing Manager at Rally Health from September 2018 to February 2020.

Eddie has extensive experience in marketing and knows how to spin up B2B and B2C marketing programs. Eddie is also experienced in HTML/CSS/Ampscript coding and designing email templates that are compatible with different email clients, web browsers, and mobile devices. In addition, they are knowledgeable in Salesforce Marketing Cloud, Litmus, and Return Path.

Eddie has been successful in driving product acquisition, engagement, and retention through their marketing campaigns. Eddie is also experienced in campaign planning, segmentation, end to end journey configuration, execution and QA, reporting and analytics and optimization. Eddie has partnered with CRM teams to drive email strategy with content, relevancy, smart segmentation and personalization. Furthermore, they have reviewed the competitive landscape and implemented email and marketing automation standard methodologies.

Eddie Chan has a Bachelor of Science in Business Administration from California State University-Sacramento and a certification from IBM in IBM Watson Campaign Automation 2018 - Technical Specialist. Eddie also has a degree in International Business from the University of California, Davis. Eddie attended Laguna Creek High School.