Sanitas
Janine Keim is an experienced professional in corporate development and omnichannel marketing currently serving as Omnichannel Manager at Sanitas Krankenversicherung since May 2021. In this role, Janine leads data-driven multichannel campaigns, optimizing customer experiences and implementing marketing automation to enhance Customer Lifetime Value. Additionally, Janine co-led the Kickstart innovation program, facilitating partnerships and contributing to sustainability reporting. Past experiences include internships at Henkel, focusing on corporate strategy and employee engagement, as well as consulting and working student roles across various organizations. Janine holds a Master of Science in Corporate Development from the University of Cologne and has studied abroad in Brand Management and Marketing at the Norwegian School of Economics.
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