Sanlam
Kelly May Driscoll serves as the Head of Demand Generation at Sanlam since August 2015, where responsibilities include developing and implementing the organization's demand generation strategy and executing initiatives aligned with business growth. Driscoll has held various senior roles at Sanlam, including Senior Manager for Digital Marketing and Social Media, where a digital marketing transformation roadmap was developed. Previous experience includes serving as Account Director at Society Communications and King James, managing award-winning social media campaigns, as well as founding and managing Table Magic, South Africa's first restaurant reservation website. Driscoll's career also includes tenure at Capitalize - The BrandFan Agency, where senior account management roles encompassed experiential marketing and PR for global brands. Educational qualifications include a Professional Diploma in Digital Marketing from BRANDSCHOOL, a Professional Diploma in Marketing from the London School of Marketing, and a Bachelor of Business Science in Information Systems from the University of Cape Town.