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Kenneth Jack Russell

EMTB Product Manager at Santa Cruz Bicycles

Kenneth Jack Russell is a seasoned industrial designer and product manager with extensive experience in the bicycle and automotive industries. Currently serving as the EMTB Product Manager and Senior Industrial Designer at Santa Cruz Bicycles, Kenneth leads the industrial design team in developing frames, parts, and accessories while collaborating closely with engineering, marketing, and graphics. Prior experience at Kona Bicycles involved revitalizing a struggling product line through strategic vision development. Earlier roles include industrial designer at Allsop Inc, where Kenneth focused on consumer electronics, and design engineer positions at Daimler Trucks North America and Brammo Motorsports, contributing to parts optimization and high-performance vehicle design. Kenneth holds a post-baccalaureate degree in Industrial Design from Umeå University and a Bachelor of Science in Engineering Technology Vehicle Design from Western Washington University.

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