Colby Sheridan

Colby Sheridan is an accomplished executive with extensive experience in sales, marketing, and strategy within the technology and consumer products industries. At SAP, from January 2014 to November 2020, Colby held key roles including Global Vice President of Sales and Marketing Solutions, where leadership was provided to drive the adoption of the SAP Customer Experience and Intelligent Enterprise strategy, and Global Director of Sales and Trade Management Solutions, focusing on trade management initiatives. Following this, Colby served as Global CPG Solutions Lead at Google from November 2020 to March 2023, where responsibilities included formulating Google Cloud's CPG industry solution strategy and leading a team to develop AI-driven offerings. Most recently, Colby was Vice President of Enterprise Platform Services at Enterra Solutions, LLC, from May 2023 to July 2024, tasked with channel strategy and technical alignment with partners. Colby holds a Bachelor of Science degree in International Economics from Texas Tech University.