George Wrigley is a Managing Principal in Industry & Value Advisory at SAP, bringing extensive experience as a global technology and enterprise software marketing executive. With a proven track record in senior leadership roles, Wrigley has successfully overseen business units, developed value-based strategies, and implemented innovative solutions to enhance performance. Previously, Wrigley held key positions at Sabre Airline Solutions, Aeroxchange, and Northwest Airlines, managing teams and large budgets while driving significant revenue growth. Currently, Wrigley is pursuing an MBA and a B.S. in Aerospace Engineering from Embry-Riddle Aeronautical University.
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