Ido S. is a seasoned professional with over 20 years of experience in product marketing and strategy, primarily at SAP since September 2010, where Ido S. serves as Senior Director of Product Marketing for SAP Cloud ERP, driving revenue growth above 2 billion euros through targeted messaging and demand generation campaigns. Previous roles at SAP include leading global marketing initiatives for the Finance Line of Business, orchestrating large-scale virtual events with over 15,000 finance executives, and enhancing sales pipeline efficiency across 30 markets. Prior experience includes a successful tenure at Hitachi Data Systems as a Pre-Sales Engineer contributing to significant revenue generation and founding the Swiss Innovation Center. Ido S. holds an MBA in Marketing and Management from Columbia Business School and a Master's degree in Communication Systems from EPFL.
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