Praveen Rao

Praveen Rao is an experienced marketing professional currently serving as the APAC Partner Marketing Lead and Director of Marketing at SAP since January 2022. With a strong background in digital marketing and consulting, Praveen previously held the position of Head of Digital Practice at The Max, advising senior executives on marketing strategies. As a co-founder of The Tech Company, Praveen focused on enhancing customer experience through MarTech solutions. Additional experience includes leadership roles at censhare, Arvato, Microsoft, D&B Predictive Sciences, Dun & Bradstreet, and Portland India, where Praveen demonstrated expertise in strategic marketing, digital transitions, and analytics. Praveen holds degrees from Harvard Business School and INSEAD, complementing an MMS in Management from Devi Ahilya Vishwavidyalaya.