Rachel Ho is an accomplished Senior Product Marketing Manager at SAP, where responsibilities include leading marketing initiatives for SAP Ariba and managing the global product marketing strategy for SAP Analytics. With experience in driving diversity and inclusion through leadership of Pride @ SAP Canada, Rachel has developed messaging and value propositions for enterprise analytics solutions, and has executed successful product launches, educational content, and digital marketing campaigns. Previously, Rachel co-founded Holy Crepe, and held various roles in community engagement and marketing with organizations such as Port Metro Vancouver and the Downtown Surrey Business Improvement Association. A graduate of Simon Fraser University with a Bachelor of Arts in Communications, Rachel possesses a strong background in project management, content marketing, and social media strategy.
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