Sim Parmar

Sim Parmar possesses over 18 years of experience in finance and revenue operations across prominent companies, including SAP and Dell Technologies. At SAP, Sim held roles such as Director of Revenue Operations, where responsibilities included leading sales forecasting efforts and driving go-to-market planning processes. As Principal in Value Advisory, Sim collaborated closely with the sales organization to articulate the value of SAP’s offerings and facilitated strategy workshops for customers. Prior roles included Finance Manager, where Sim supported deal structuring and revenue recognition. Sim's earlier experience at Dell encompassed pricing management and finance initiatives, alongside foundational roles at Bombardier and Maple Leaf Foods. Sim holds an MBA from Ivey Business School and a Bachelor of Commerce from McMaster University, specializing in Accounting and Finance.