Bill Roberts

Sr. Director: Products, Partners, Marketing, Advisory at SAS Institute

Bill Roberts has over 26 years of extensive experience in technology and business leadership at SAS, where roles included Sr. Director for Products, Partners, Marketing, and Advisory, as well as leadership in global IoT practices and analytics in the manufacturing sector. Bill's expertise lies in guiding teams to leverage Artificial Intelligence and the Internet of Things for transformative outcomes, supporting market needs through collaboration with product management and R&D, and driving revenue growth by managing key accounts. Prior experience includes a role as Regional Sales Manager at Michigan State University. Bill holds a Bachelor's Degree from Michigan State University, complemented by foundational education at Berkley High School.

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