Sassy Saints
Sem Buitelaar is an experienced entrepreneur with a strong background in the beauty and marketing industries. Currently serving as Co-Founder and CEO of Sassy Saints since June 2020, Sem focuses on making salon-quality self-care accessible through DIY treatments. Previously, Sem co-founded and led Florisem BV, where multiple e-retailer beauty websites were established, offering over 500 products. At Fluencive, from December 2016 to October 2018, Sem drove marketing campaigns and developed algorithms to enhance social media strategies for businesses. Between September 2008 and June 2016, Sem managed operations and financial health for Sfeerhoreca, overseeing a team of 40 individuals.
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Sassy Saints
We exist to help women save money & time on salon treatments so they can spend it on things that actually matter to them. We do this by creating affordable, easy to follow & fun DIY At-Home Salon Treatments that give the same results as at the salon.