SBC
Cristian Robalino has extensive experience in marketing and has held various leadership roles in different companies. Cristian currently serves as the VP Marketing, Americas at SBC. Prior to this, they worked as the Director of Marketing & Content at CloserStill Media. Before that, they held multiple positions at Reed Exhibitions, including Director of Marketing for various trade shows and Festivals. Additionally, Cristian worked as a Marketing Manager at TeeTimeWatch.com, where they led the overall marketing strategy and implemented various online marketing initiatives.
Cristian Robalino obtained a Bachelor's degree in Business Administration and Marketing from Western Connecticut State University in 2007. In December 2020, they also received a certification in Inbound Marketing from HubSpot Academy.
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SBC
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SBC is a global events, media and advisory business that works with industry leaders and decision makers to develop and grow the sports, betting and gaming industries. SBC EVENTS organise industry-leading live events for a worldwide senior executive audience with a focus on sports betting and iGaming. SBC DIGITAL organises specialised virtual events for the sports betting and gaming industry, focused on specific regions and industry segments, providing access to emerging and established local gambling markets, high-quality conference & networking sessions, and innovative supplier-based product showcases, without the need for travel. SBC MEDIA employs 15 full-time journalists and publishes more than 100 stories daily across nine industry-leading news websites with a focus on sports, betting and gaming news: sbcnews.co.uk, sbcamericas.com, sbcnoticias.com, casinobeats.com, slotbeats.com, gamblingtv.com, lotterydaily.com, paymentexpert.com, insidersport.com, sbcdirectory.com, and the SBC Leaders Magazine. SBC LEADERS is an invitation-only membership of the industry’s most influential operators formed with a goal to bring the industry’s best together in order to share ideas, collaborate on major issues, push innovation, and elevate the overall image of our industry through the promotion of its achievements.