Vivian Wei

Vivian Wei is a seasoned PPC Campaign Manager currently at Scale Media, Inc., where responsibilities since March 2019 include managing a monthly budget exceeding $100K for PPC advertising and driving a 40% increase in revenue through optimized campaigns. Previous experience as a PPC Media Buyer at VS Media involved managing vendor communications and overseeing 60 campaigns, resulting in a 50% growth in new campaigns. Early career positions, including a Marketing Intern role at Epic Interactive Media and various customer service positions at Michael Kors and Fantasy Springs Resort Casino, highlight strong interpersonal skills and a foundational understanding of marketing. Vivian holds a Bachelor's degree in Marketing from California State University, Northridge, complemented by a diverse background working with children and in sales.