Aneri Shah

Aneri Shah is an experienced marketing professional with a strong background in product marketing and go-to-market strategies. Currently serving as the Senior Director and Head of Marketing, B2B at Ethos, Aneri has also held pivotal roles such as Senior Director and Head of Product Marketing in the same company. Prior experience includes working as a GTM Advisor at Scale Venture Partners and leading product marketing initiatives at Meta, specifically for WhatsApp Business and Facebook. Additionally, Aneri has significant experience as a Product Marketing Manager at Clever Inc. and Microsoft, where responsibilities included managing product and growth marketing for Microsoft 365. Aneri holds degrees from the University of California, Berkeley, and the Haas School of Business.