Scalewise
Florence Broderick is a seasoned marketing and revenue professional, currently serving as Chief Revenue Officer at General Index since June 2024, where commodity prices are delivered based on algorithmic data analysis. Broderick is also a member of Pavilion, an international community for sales and marketing leaders. Previously, Broderick held key roles such as Chief Marketing Officer at V7, promoting AI solutions for major corporations, and Chief Marketing Officer at CARTO, overseeing global marketing strategies. Experience includes significant tenure at Telefónica as Global Head of Marketing, where Broderick launched the global Big Data B2B brand, LUCA, and engaged in various marketing roles throughout a distinguished career beginning with a Digital Marketing Internship at Startupbootcamp. Educational qualifications include a degree in Languages and Contemporary European Studies from the University of Southampton.
Scalewise
We match investment-backed B2B tech companies with exceptional go-to-market leaders, fast. We use our SaaS leadership experience, curated GTM community and uniquely flexible solutions to find the expertise you need to scale, wisely. Our first-hand scaling experience enables us to advise on your specific GTM needs whilst ensuring you avoid (very common!) expensive hiring mistakes. We'll recommend the best type of GTM expertise for you based on your specific stage of business, budget and timescales. Our flexible GTM expertise solutions include: ⊛ Interim & Fractional - experienced GTM leaders on a flexible basis ⊛ Permanent - full-time leaders in weeks, not months ⊛ Scale Coaching - GTM expertise and advice by the hour Get in touch to tap into a talented pool of Head of to C-level leaders across sales, marketing, customer success, revenue operations and partnerships. To find out more email: support@scalewise.com