Susan Engman

Susan Engman is an experienced professional in customer journey management and insights, currently serving as the Head of Customer Journey & Customer Insights at Scandic Hotels Group since February 2022. Engman previously held various leadership roles, including Head of CRM at Scandic Hotels Group and Acting Interim Consultant for web modernization projects at Nya Västerås Flygplats AB. With extensive experience in price and distribution management at Birka Cruises and business development at Apollo Travel Group, Engman has a strong background in revenue management, marketing, and customer service across the travel and hospitality sectors. Engman holds a degree in Digital Strategy and business development from Chefakademin and additional qualifications in marketing and economics from FEI Företagsekonomiska Institutet.