Mike Brouwers

Mike Brouwers is a seasoned marketing professional with extensive experience in brand building and business transformation across various industries. Currently serving as the International Marketing Lead for Hand Made Cigars at Scandinavian Tobacco Group since November 2024, Mike also founded Brouwers Marketing & Consulting in January 2021, focusing on marketing strategy for B2C, B2B, and scale-ups. Prior roles include Senior Director of Marketing for German Doner Kebab and Marketing Director for Subway Europe, where Mike was instrumental in driving significant growth and successful brand strategies. Mike's earlier career at Diageo encompassed multiple high-level marketing roles, particularly in Scotch whisky and brand management. Educational qualifications include advanced management training from IESE Business School and multiple degrees specializing in international marketing.