ScanmarQED
Elvira van Noort currently serves as HR Manager at ScanmarQED since July 2022. Prior to this role, Elvira contributed to Nielsen as an HR | People Experience Partner and HR Business Partner from March 2016 to July 2022. Elvira's career also includes extensive experience at Pointlogic Rotterdam, where positions included Secretary of Management & Supervisory Board, HR officer, Facility manager, and Information Manager from January 1998 to December 2017. Earlier in the career, Elvira worked as an Account Manager at Cosoft and Lorjé Nederland between January 1997 and January 1994. Elvira holds a Bachelor's degree in Commerciële Economie from Rotterdam University of Applied Sciences, obtained between 1989 and 1993, and completed VWO at Samenwerkingsschool Waddinxveen from 1982 to 1988.
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ScanmarQED
Dare to do more with your data! Drive your business growth with automated data analysis and instant access to the insights that you need. Our Marketing Analytics, Forecast, and Planning Software build marketing mix models at scale, optimize portfolio spend in minutes, and process thousands of respondent-level data feeds per week. Our analytical Software Applications run on top of a collaborative data and knowledge platform that ensures quality data, meaningful data integration, and enriched business insights. This enables your company to easily share knowledge and promotes better and faster decision-making. . Marketing Mix Modeling - Quickly build advanced marketing mix models that quantify marketing ROI. . Strategic Revenue Growth Management - Forecast demand swiftly. Analyze and optimize pricing and promotions. . Brand Management - Evaluate and track the impact of your advertising and brand-building campaigns. . Marketing Insights and data integration - Collect, harmonize, and integrate all sources of marketing data, and turn them into actionable insights.