ScanmarQED
Jianfeng Jin is an experienced data engineer with a background in bioinformatics and project management. With a career that includes roles at ScanmarQED and Nielsen as data engineer, Jianfeng has honed expertise in data analysis and engineering. Prior experience as a bioinformatician at DDL and a project manager at DF Group, alongside a research scientist position at the University of Iowa, reflects a strong foundation in scientific research and project oversight.
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ScanmarQED
Dare to do more with your data! Drive your business growth with automated data analysis and instant access to the insights that you need. Our Marketing Analytics, Forecast, and Planning Software build marketing mix models at scale, optimize portfolio spend in minutes, and process thousands of respondent-level data feeds per week. Our analytical Software Applications run on top of a collaborative data and knowledge platform that ensures quality data, meaningful data integration, and enriched business insights. This enables your company to easily share knowledge and promotes better and faster decision-making. . Marketing Mix Modeling - Quickly build advanced marketing mix models that quantify marketing ROI. . Strategic Revenue Growth Management - Forecast demand swiftly. Analyze and optimize pricing and promotions. . Brand Management - Evaluate and track the impact of your advertising and brand-building campaigns. . Marketing Insights and data integration - Collect, harmonize, and integrate all sources of marketing data, and turn them into actionable insights.