Alana Irvin

Alana Irvin currently serves as Senior Manager of Social and Influencer Marketing at Scent Beauty, Inc., having joined the company in September 2025. Prior experience includes roles at Rodan + Fields, where Alana advanced from Social Media Specialist to Social Media and Influencer Manager, contributing to the strategic development of multiple key product launches that achieved significant performance goals. Alana also has a background in sales and marketing through positions at Yelp, Brand+Aid, and various other companies. Alana holds a Bachelor's degree in Business Marketing from the University of Utah, completed in 2018.