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Mariam Lukyaeva

Product Manager at Scentbird

Mariam Lukyaeva has a diverse work experience in various roles in the field of marketing and eCommerce. Mariam started their career as an Assistant to the Marketing Department at Gap Inc./Banana Republic in 2012. Mariam then worked as a Digital Marketing Manager at Dikaya Orhideya from 2013 to 2014. After that, they joined EF English First as an Online Marketing Manager from 2014 to 2016.

From 2016 to 2018, Mariam worked at L'Oréal as an Ecommerce & Digital Manager, where they focused on launching e-commerce platforms, driving traffic and sales, implementing CRM strategies, digital PR, and client service for Yves Saint Laurent.

In 2018, Mariam served as the Head of Marketing E-commerce at Gold Apple, where they defined product requirements, integrated various platforms, and managed a team of specialists.

From 2019 to 2020, Mariam held the position of Head of Ecommerce at Sisley Paris, where they were responsible for launching the first e-commerce store, managing the development team, and optimizing performance and media campaigns.

Currently, Mariam works as a Product Manager at Scentbird, starting in 2020.

Mariam Lukyaeva attended the Institute of Journalism and Literary Art from 2007 to 2012, where they obtained a Bachelor's degree in Art Translation. Additionally, they have a certification in Google Analytics IQ, although the specific month and year of obtaining this certification are not provided.

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