Pete Dimartinis

Pete DiMartinis, MBA, currently serves as the Senior Manager of eCommerce Strategy & Analytics at schleich® since July 2022, where responsibilities include managing the global Amazon Ad Agency, overseeing Amazon analytics, and leading the D2C Analytics/CRO team. Previous experience includes the role of Global Lead Digital Strategist, focusing on D2C strategies and analytics across Europe and North America, and several analyst positions at Lowe's Companies, Inc. covering online business solutions and assortment planning. Pete also founded Empwrd Marketing and held various marketing and SEO roles at Acuity Brands and Newell Brands. Academic qualifications include a Master of Business Administration with a concentration in Innovation and Growth Strategies from the University of North Carolina at Charlotte and a Bachelor of Science in Management from Clemson University.