Uyen Tieu is a seasoned media and strategy executive focused on creating, launching and integrating new revenue models in both the traditional and digital media space. As the founder of VICHARANA, a digital strategy think tank, she advises some of the world’s leading media companies as well as digital start-ups innovating on analytics, mobile and social media. Before founding VICHARANA, Uyen was the Head of Global Ad Sales Strategy at Microsoft where she developed a global customer segmentation model to drive revenue. Prior to that, she was the VP, Strategic Marketing Partnerships and the VP of Ad Sales Strategy and Operations for MTV Networks/Viacom. Uyen has a BA from Yale University and an MBA from Columbia University.
Sign up to view 2 direct reports
Get started
This person is not in any teams