Vanessa Bueno da Rocha

Coordenador De Planejamento Estratégico E Marketing at Schulz SA

Vanessa Bueno da Rocha has over 20 years of experience in strategic planning and marketing, currently serving as Coordinador de Planejamento Estratégico e Marketing at Schulz S.A. since May 2003. Key responsibilities include structuring and managing the marketing and design area, overseeing the strategic planning process from development to implementation, and coordinating digital marketing project portfolios. Vanessa has also led the development of new products while collaborating with engineering and sales, conducted customer satisfaction research, and actively participated in innovation committees. Prior roles include Specialist and Analyst in Strategic Planning, where Vanessa focused on executing strategies, maintaining strategic indicators, and conducting competitive intelligence. Educational qualifications include an MBA in Marketing, a Postgraduate degree in Strategic Planning and Management, a Master's in Numerical Methods in Engineering, and a Bachelor's in Mechanical Engineering.

Location

Joinville, Brazil

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S

Schulz SA

Schulz SA is a Brazil-based company engaged in the production of industrial machinery and equipment. The Company divides its business into two segments: the Compressor Division and the Automotive Division. The Company's product portfolio include metallurgical goods; air compressors in general; air compressors and vacuum pumps for the health sector; pneumatic and electrical hand tools; fastening, clamping and cutting hand tools; machinery, tools, fixtures and accessories for metal spraying and working; materials for excavation and soil penetration; pressure water cleaners; pumps and motor pumps for water pumping, and mechanical, hydraulic and electrical equipment, among others. The Company is also active in the marketing of lubricating oils and greases. Additionally, it provides services of cutting and painting of castings, as well as services of installation, maintenance, technical assistance and rental of the Company's products.


Industries

Headquarters

Joinville, Brazil

Employees

1,001-5,000

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