Arielle Recine, MBA, CCAP II has a diverse work experience in various companies and roles. Starting with their most recent position as Vice President, Lifecycle Marketing at ScienceLogic, Arielle has led the Customer Marketing team to focus on nurturing relationships with customers through retention, advocacy, and expansion programs. Prior to that, they worked as Vice President, Customer Marketing at ScienceLogic, where they were responsible for improving retention and growth by leveraging customers' experiences.
Arielle also served as an Advisory Board Member in the Customer Experience Program at the University of Colorado Boulder - Leeds School of Business. Arielle has had modeling experience at the Donna Baldwin Agency before transitioning into the marketing field.
At TIBCO, Arielle held the positions of Senior Director, Customer Marketing and Director, Voice of Customer (VoC). In these roles, they designed customer marketing strategies, achieved higher customer engagement rates, and evolved the VoC program into a customer-focused powerhouse.
Arielle also worked at Vendavo, where they held several roles including Director, Sales Enablement and Senior Manager, Customer Programs & Sales Operations. In these positions, they supported sales executives, reduced time-to-productivity, established customer nurture campaigns, and implemented sales operation best practices.
Earlier in their career, Arielle worked as a Graduate Assistant at the University of Denver, where they supported the Race & Case Committee and the Marketing Department.
Lastly, Arielle served as the Manager of Marketing at Vendavo, leading global B2B lead generation programs and managing a significant budget.
Overall, Arielle Recine's work experience showcases their expertise in customer marketing, sales enablement, customer programs, and marketing management.
Arielle Recine holds a Master of Business Administration (MBA) degree in Management from the University of Denver - Daniels College of Business. Arielle also has a Bachelor of Science in Business Administration with a focus on Marketing from the University of Nevada, Reno.
In addition to their formal education, Arielle has obtained several certifications. Arielle is a Certified Customer Advocacy Professional - Level II, which they obtained from the Institute of Certified Customer Advocacy Professionals (ICCAP) in July 2022. Arielle has also completed the Certified Customer Advocacy Professional Training - Level II - Program Delivery Essentials from Referential, Inc.
Arielle holds a Customer Advisory Board (CAB) Certificate from Ignite Advisory Group, which they obtained in 2020. Arielle completed the Lead Engage Accelerate Development (LEAD) Program offered by TIBCO in the same year. Moreover, Arielle is a Certified Customer Advocacy Professional - Level I, which they obtained from ICCAP in June 2019.
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