Erica Collins

Erica Collins is a seasoned digital marketing leader with extensive experience in the aesthetic medical industry. Currently serving as the Digital Marketing Leader at Sciton since July 2022, Erica focuses on enhancing the company's online presence through innovative digital strategies. Previously, as Vice President of Marketing at Acara Partners, Erica developed impactful marketing initiatives that boosted brand awareness and patient engagement. Erica also held the role of Executive Director at the Aesthetic Business Institute, where a membership-based e-learning platform was launched to provide business intelligence to professionals in the aesthetic sector. With a solid background at Cynosure, Inc., Erica managed customer marketing programs and supported medical practices in successfully integrating aesthetic devices. Erica began their career as a marketing, events, and PR intern at MJSA, showcasing a commitment to excellence since their academic foundation with a Bachelor's degree in Marketing, Biotechnology, and Sociology from Bryant University.