Monserrat Ibañez Haces

Monserrat Ibañez Haces is a Strategic Marketing Manager at Scopely, with a robust background in digital and brand marketing. Prior experience includes serving as an Associate Creative Marketing Manager at Warner Bros. Discovery, where responsibilities involved leading marketing strategies for original content across various platforms in Mexico. Previous roles at Play Business encompassed digital marketing coordination and development of brand repositioning strategies, alongside significant contributions as a marketing analyst. Early career experience includes internships at organizations such as the Chicago Womens AIDS Project and Grupo Bimbo, where Monserrat gained extensive knowledge in marketing strategy and client engagement. Educational achievements include a Bachelor’s degree with double majors in Marketing and Psychology from Loyola University Chicago and a certificate in Digital Marketing Strategies from Northwestern University's Kellogg School of Management.