Taylor Choi

Taylor Choi is a seasoned marketing professional with extensive experience in product marketing and content creation. Currently serving as a Product Marketing Associate at Scotts Flowers NYC since August 2021, Taylor specializes in optimizing e-commerce channels for same-day flower delivery and curating social media strategies for platforms like Instagram and TikTok. As the creator of the Instagram account @bookswithtay, Taylor has cultivated a following of over 20K while collaborating with notable brands such as Reese's Book Club and National Book Awards. Previous roles include a Marketing Associate position at Medieval Times, where Taylor developed targeted advertising campaigns, and editorial leadership at Spoon University, where Taylor oversaw content creation and publication. Taylor earned a Bachelor's degree in Human Development and Family Sciences from The University of Texas at Austin in 2017.