Hayley Keith

Head Of Marketing at Scout APM

Hayley Keith has an extensive work experience in the field of marketing and communications. Hayley currently holds the position of Member at CMO Alliance since 2023. Prior to that, they served as the Head of Marketing at TelemetryHub by Scout APM starting from September 2022.

Hayley has also worked at Scout APM, where they first held the role of Content Marketing Manager from September 2020 to November 2021 before being promoted to Senior Manager of Marketing in November 2021.

Before their time at Scout APM, Hayley worked at DELVE as the Global Marketing Communications Manager from December 2019 to September 2020. In this role, they managed the internal marketing communications team, doubled site traffic through SEO optimization and data-driven content strategy, and generated over $1 million in revenue through branding and PR initiatives.

Before their time at DELVE, Hayley had experience as a SEO Content Freelancer at Main Street Media 360, Marketing Communications Coordinator and Communication Specialist at Vertafore, Freelance Journalist at Denver Business Journal, member of Binders full of Travel Women, and Marketing Communications Coordinator at Public Allies.

Hayley began their career as a Journalism Intern at Neighborhood News Service (NNS) in 2015.

Hayley Keith earned a Bachelor's degree in Journalism and Digital Media from Marquette University, where they attended from 2012 to 2016. In addition to their formal education, they have obtained several certifications from Google in July 2019, including Campaign Manager Certification, Creative Certification, Display and Video 360 Certification, Google Analytics Individual Qualification, and Search Ads 360 Certification.

Links

Previous companies

Vertafore logo

Org chart

Timeline

  • Head Of Marketing

    November 1, 2023 - present

  • Senior Manager of Marketing

    November, 2021

  • Content Marketing Manager

    September, 2020