SCRM - Lidl International Hub
Pedro Bolaino has a diverse work experience spanning over several years. Pedro started their career as a Sales Associate at Inditex, where they gained valuable skills in customer service and team motivation. Pedro then worked as an Administration Manager at Club 21 UK, where they were responsible for managing a large team of cashiers and handling finance administration. After that, Pedro joined Burberry as an In-Store HR & Operations personnel, where they played a central role in day-to-day store operations and handled HR administration tasks. Later, they worked at King as an HR Operations Lead, overseeing HR operations across multiple regions and supporting the launch of a new company-wide system. Currently, Pedro is the Head of Human Resources at SCRM - Lidl International Hub, where they are focused on defining the company culture and organizing the company from a people's perspective.
Pedro Bolaino pursued a Master's Degree in Project Management from La Salle BCN from 2021 to 2022. Prior to that, they studied Human Resources Management at Westminster Kingsway College in London from 2010 to 2013.
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SCRM - Lidl International Hub
_ SCRM Social Bigdata SCRM was founded in 2015 with a vision that in the firms of the future business and technology would never again be severable and a clear mission to help traditional businesses to evolve and become digitised through customers, data, sales strategy and omnichannel communication. Specialized in digital strategy, automation and real-time offer and content personalization, SCRM's success and speed are based on the use of cloud technology and development of data platforms that enable automated, artificial intelligence-based decision-making in mass consumer and retail markets. _ SCRM - Lidl International Hub Three years after it was founded, LIDL INTERNATIONAL purchased the company to turn it into an international consumer intelligence and Digitisation HUB with more than 400 team members based in Barcelona. Noteworthy among our missions as a Digital Hub of LIDL INTERNATIONAL are: Conceptualization and development of "Lidl Plus”, an international relational programme, and its benefits plan based on discounts, exclusive services, agreements with third-party companies and financial services. Development of the international cloud-based big data platform. Development of the international marketing automation platform. Conceptualization, development and management of the business intelligence (BI) platforms. Development of the omnichannel payment platform. Creation of the advanced analytics and machine learning (AI) platforms for recommendation, forecasting and consumer analytics systems. Creation and implementation of the omnichannel strategy for developing business opportunities among the group's various sales and services platforms.