SDA Bocconi Asia Center
Chiara Piancatelli, PhD, serves as the MAFED Program Coordinator at SDA Bocconi since September 2018, specializing in the Master in Fashion, Experience & Design Management. In addition, Chiara holds positions as Associate Professor of Practice and Faculty Lecturer in Digital Marketing. At SDA Bocconi Asia Center, Chiara is a Junior Lecturer and Faculty Associate Professor of Practice, focusing on Web Analytics, Advanced Digital Marketing, Digital Advertising, and Digital Events. Chiara is also an Adjunct Professor of Event & Mega Event Management and Creative Industries at Università Bocconi. Previous experience includes a Visiting Research Associate role at Deakin University and positions at Luxottica and Brunello Cucinelli as a brand manager and marketing team member, respectively. Chiara's academic background comprises a Master of Science in Management from Università Bocconi, a PhD in Management & Innovation from Università Cattolica del Sacro Cuore, and ongoing studies in Digital Marketing & E-commerce at Tsinghua University.
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SDA Bocconi Asia Center
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The SDA Bocconi Asia Center is the hub for SDA Bocconi in India and Asia at large. The school of management based in Milan, Italy, inaugurated its Indian presence in 2012 through MISB Bocconi catering mostly to the local Indian audience. As MISB completes six years, SDA Bocconi establishes it as SDA Bocconi’s pan-Asian hub, with a broader scope across India, the Middle East, China and the rest of Asia.