Georgina Stoaling

Georgina Stoaling is an experienced ecommerce professional currently serving as Director at Seasalt since March 2025. Previously, Georgina worked as an Ecommerce Consultant on a freelance basis from October 2023 to March 2025, focusing on optimizing digital performance and delivering growth. Prior roles include Head of Ecommerce at Superdrug, where leadership encompassed Trading, Optimisation, User Experience, and Marketplace teams, and Head of Online for Clothing & Home at Marks and Spencer, responsible for a significant transformation program and managing a large budget. Georgina took a career break in 2020 to earn a counselling certificate and study workplace psychology and cognitive behavioural therapy, complementing a Bachelor of Arts in Literature and History from the University of Staffordshire.