Lucie Watkins

Lucie Watkins has extensive experience in creative marketing, visual merchandising, and store design. Lucie is currently the Director of Creative Marketing at Seasalt, a position they have held since February 2022. Prior to this role, they were the Head of Creative at Seasalt from September 2017 to February 2022. Before joining Seasalt, Lucie worked at Radley + Co as the Head of Creative Services from August 2011 to August 2017. Lucie was responsible for managing the creative team and overseeing various aspects of campaign, photography, graphic design, visual merchandising, store design, and PR events for the Radley and Tula brands. Lucie also has experience in visual merchandising and store design as the European Visual Merchandise and Store Design Manager at Godiva Chocolatier from October 2005 to August 2011. Lucie was involved in new store openings, store refurbishments, fixture design, floor plans, VM guidelines, window design, web development, branding strategies, and VM training. Before that, they worked as the Visual Concepts Manager at ELEPHANT LTD from November 2004 to October 2005. Lucie started their career as a freelance interior designer from February 2004 to November 2004. Lucie also worked as an IKEA Interior Design Specialist at IKEA Group from October 1999 to February 2004.

Lucie Watkins obtained a BA Honours Degree in Design Studies from Nottingham Trent University, which they attended from 1995 to 1999. Before that, they attended Holy Trinity School, where they studied English Literature, French, German, Art and Design, Mathematics, Music, General Studies, and Physics. Lucie also completed a BTEC National Diploma in Art and Design Photography at Kidderminster College of Art and Design. The start and end years for their time at Holy Trinity School and Kidderminster College of Art and Design were not provided.