Kristi Billiel

Kristi Billiel is an experienced digital marketing professional currently serving as the Director of Digital Marketing at Second Nature Brands since March 2021. Previously, Kristi held the position of Sr. Director of Digital Marketing & E-commerce at StarKist Co., where significant contributions included launching the Amazon infrastructure and managing all marketing components. Earlier roles include Sr. Director of E-commerce at ItemMaster, where Kristi oversaw data syndication to over 10,000 retailers, and Sr. Director of Brand Development at Catalina USA, achieving over $33 million in new client revenue. Kristi also served in various capacities at Altria, focusing on managing sales performance and team development. Educational credentials include a certification in Digital Marketing Analytics from MIT, an MBA from the University of Maryland, and a Bachelor's degree in Public Relations from Penn State University.