Rafael Soares Andrade Dias

Rafael Soares Andrade Dias is an accomplished professional with extensive experience in account management and business development, particularly within the market intelligence sector. Currently serving as Account Manager Sports Brazil and Insights & Business Development Manager Latin America at Segmenta since February 2018, Rafael focuses on expanding operations across Latin America and developing market intelligence products. Prior roles at Segmenta include Senior Account Executive and Account Executive, where responsibilities encompassed strategic analyses, presentations, and workshops in the beauty industry. Previous experience includes marketing roles at Mundo Verde, Grupo Habib's, Ibratele, Golden Distribuidora, and AOC Brazil, with a strong emphasis on marketing strategies and project execution. Rafael holds an MBA in Data Science and Analytics from USP/Esalq and has additional qualifications in Business Administration and Marketing from Universidade Presbiteriana Mackenzie.